Mooreland Partners advises Tippr on sale to nCrowd

nCrowd Acquires Tippr In Evolving Local Commerce Marketplace

Seattle, Washington / Atlanta, Georgia — April 24, 2013 –nCrowd, Inc., the Atlanta-based parent company of social commerce websites and, has purchased the assets of Seattle- based and

Brian Conley, CEO of nCrowd, stated that the acquisition was nCrowd’s largest to date. “The addition of Tippr and Groupalicious brings our active subscriber base to over 3.2 million in the U.S,” said Conley.

Over the past two years, nCrowd has purchased the assets of more than 20 U.S. daily deal sites in order to attain a broad audience for its proprietary Automated Internet Marketing (AIM) platform.

Martin Tobias, founder and CEO of Tippr’s and Groupalicious’ parent company, Kashless, LLC, said that the company chose to sell to nCrowd because the offer included an equity as well as a cash component. “The AIM platform provides merchants a comprehensive Internet and social media marketing solution,” said Tobias. “In our opinion, the value nCrowd provides merchants far exceeds what anyone else in the space can offer.”

According to Conley, the acquisition of Tippr and Groupalicious solidifies nCrowd as the third largest domestic online player in the local coupon space, behind Groupon and LivingSocial. “With this acquisition, we will feature quality local offers from New York to Honolulu and most major points between,” said Conley. “And when merchants in our new markets see what our platform can do for them, we’re confident they will recognize that we offer an unparalleled value proposition.”

About nCrowd, Inc.

nCrowd is a leading online customer acquisition company for local merchants. With over three million consumer members across America, nCrowd expands reach and improves retention for local merchants by leveraging its proprietary Automated Internet Marketing platform (AIM). For more information on nCrowd, visit