Mooreland Partners advises App-DNA Group Ltd. in its sale to Citrix Systems, Inc.

Mooreland Partners advises App-DNA Group Ltd. in its sale to Citrix Systems, Inc.

London, UK – 26 October 2011 – Mooreland Partners is pleased to announce that it acted as exclusive financial advisor to App-DNA Group Ltd. (App-DNA), in its sale to Citrix Systems, Inc. [Nasdaq:CTXS] (Citrix). With this acquisition, Citrix will add a significant component to the Citrix Desktop Transformation strategy aimed at helping customers speed deployments of desktop virtualization enterprise-wide. The App-DNA AppTitude™ product enables organizations to quickly and intelligently assess their application portfolio and migration plans. As part of the Citrix Desktop Transformation Model, this will give customers important information that will help them plan and more rapidly implement a strategy to deliver desktops and applications as a service to all users in the enterprise. The acquisition is subject to customary closing conditions and is expected to close in the fourth quarter.

About App-DNA Group Ltd.

App-DNA is the pioneer in analyzing the DNA of an application. App-DNA combines insight about applications with highly accurate application testing, remediation and compatibility to guide business decisions about application migration, application management and long-term application portfolio evolution. The App-DNA AppTitude™ software platform helps enterprises worldwide save time, cost and risk in managing applications for Windows 7®, Internet Explorer®, Microsoft® App-V™, Citrix® XenDesktop® XenApp™, VDI and Windows Server 2008® initiatives.

Clients include global firms in financial services, healthcare, government, retail and manufacturing. App-DNA aligns with top systems integrators and outsourcers including Dell, HP and IBM. For more information, please visit

About Citrix Systems, Inc.

Citrix Systems, Inc. (NASDAQ:CTXS) is a leading provider of virtual computing solutions that help people work and play from anywhere on any device. More than 250,000 enterprises rely on Citrix to create better ways for people, IT and business to work through virtual meetings, desktops and datacenters. Citrix virtualization, networking and cloud solutions deliver over 100 million corporate desktops and touch approximately 75 percent of Internet users each day. Citrix partners with over 10,000 companies in 100 countries. Annual revenue in 2010 was $1.87 billion. Learn more at